The Entourage Effect

Did you know that flower works best when all its natural compounds come together? It’s called the Entourage Effect, and it’s what makes whole flower so much more effective than isolates like pure THC or CBD.
Here’s how it works:
Cannabinoids, terpenes, and flavonoids work together in perfect harmony to enhance therapeutic benefits. For example, CBD can mellow out THC’s psychoactive effects, while terpenes like myrcene (relaxation) and limonene (mood boost) fine-tune the experience. The result? A smoother, more balanced high and better overall effects for pain relief, relaxation, and well-being.
How Omura Delivers the Entourage Effect
Unlike traditional smoking or high-heat methods that burn off delicate terpenes and cannabinoids, Omura’s heat-not-burn technology ensures you get the full benefits of whole flower. Omura designed its precision heat curve to deliver the perfect experience, optimising the temperature profile for maximum effect and experience. The Omura system extracts 99% of active compounds from a full Flower Stick without burning or singeing the flower (SC Labs, California).

Smart Heat Curve (300°F–420°F)
Omura’s dual-heat curve technology operates between between 300°F and 420°F. The low heat curve spends more time at lower temperatures, allowing for optimal terpene activation and flavour retention. The high heat curve operates within the same range but accelerates to higher temperatures more quickly, ensuring maximum cannabinoid activation and a stronger effect. This means you get the best of both worlds—a flavourful, smooth start and a potent, full-spectrum experience by the end of your session.